Health, Hygiene, Personal Care

For hygienic and healthcare products, it is more important than ever to receive the ‘stamp of approval’  from patients and nurses alike. Just the user-friendliness, e.g. the experience of handling and applying a product,    can determine whether your product makes it onto the procurement list of preferred suppliers. And once it’s on the list, what do you need to know so that it stays there?

Hygienic and healthcare market research can get you the answers you need from decision-makers and end-users to ensure your business objective is set up for future success. 

Respondents engaged may include:

• Practice owners
• Healthcare professionals including specialist roles (e.g. surgeons, therapists) as well as physicians (family practice, general practitioners), pharmacists, veterinarians, and opticians
• Nurses
• Patients
• Medical supply stores
• Purchasing and procurement decision-makers
• Group Purchasing Organisations
• Industry opinion leaders